Privacy Policy

Welcome to DAZN Bet. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how DAZN Bet collects, uses, discloses, and protects the data you provide when using our online sportsbook services. By accessing or using DAZN Bet, you agree to the terms of this Privacy Policy. We encourage you to read this policy carefully to understand our practices regarding your data.

DAZN Bet operates under strict regulatory requirements, and this policy reflects our dedication to compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) where relevant. Our goal is to provide a transparent and secure environment for all our users.

DAZN Bet collects various types of information to provide and improve our services, comply with legal obligations, and enhance your user experience. This includes:

• Personal Identifiable Information (PII): This includes your name, date of birth, gender, home address, email address, telephone number, and national identification numbers (e.g., passport or driving license details) required for identity verification.
• Account Information: Your username, password, security questions, and preferences associated with your DAZN Bet account.
• Financial Information: Payment card details, bank account information, and transaction history related to deposits, withdrawals, and betting activities. We do not store full payment card numbers on our servers.
• Communication Data: Records of your interactions with us, including emails, chat transcripts, and telephone call recordings for customer support, training, and dispute resolution purposes.
• Technical Data: Your IP address, browser type and version, operating system, device identifiers, time zone settings, and other technology on the devices you use to access DAZN Bet.
• Usage Data: Information about how you use our website and services, such as pages visited, features used, bets placed, game play, and session duration.
• Compliance Data: Information collected for anti-money laundering (AML), know your customer (KYC), and responsible gambling checks, which may include source of funds or wealth information.

DAZN Bet uses your collected information for several essential purposes:

• Service Provision: To operate your account, process your bets, manage deposits and withdrawals, and provide access to our betting markets and features.
• Identity Verification and Security: To verify your identity, prevent fraud, money laundering, and other illegal activities, and ensure the security of your account and our platform.
• Customer Support: To respond to your inquiries, resolve issues, and provide assistance when you contact our support team.
• Personalisation: To tailor our services, offers, and content to your preferences and betting history, improving your overall experience with DAZN Bet.
• Marketing and Promotions: To send you promotional materials, special offers, and updates about our products and services, where you have consented to receive such communications. You can opt out at any time.
• Compliance and Regulatory Obligations: To comply with legal and regulatory requirements imposed by our licensing authority and other relevant bodies, including responsible gambling initiatives.
• Service Improvement: To analyse usage patterns, troubleshoot technical issues, and gather feedback to enhance the functionality, performance, and user interface of DAZN Bet.
• Research and Analytics: To conduct statistical analysis and research to understand market trends and improve our business strategies.

DAZN Bet processes your personal data based on the following legal grounds:

• Contractual Necessity: Processing is necessary for the performance of a contract with you, specifically to provide our betting services and manage your account.
• Legal Obligation: Processing is necessary for compliance with a legal obligation to which DAZN Bet is subject, such as anti-money laundering (AML) laws, age verification, and responsible gambling regulations.
• Legitimate Interests: Processing is necessary for the purposes of the legitimate interests pursued by DAZN Bet or by a third party, except where such interests are overridden by your fundamental rights and freedoms. This includes fraud prevention, network security, direct marketing (where permitted), and service improvement.
• Consent: In specific situations, we may ask for your explicit consent to process your data, for instance, for certain marketing activities or when processing special categories of personal data. You have the right to withdraw your consent at any time.

DAZN Bet may share your personal information with third parties under specific circumstances:

• Service Providers: We engage trusted third-party service providers who perform functions on our behalf, such as payment processing, identity verification, IT support, data hosting, and marketing services. These providers are contractually bound to protect your data and use it only for the purposes for which it was disclosed.
• Regulatory Bodies and Law Enforcement: We disclose information to regulatory authorities, licensing bodies, and law enforcement agencies when required by law, to protect our rights, or to investigate potential illegal activities.
• Group Companies: Your data may be shared with other entities within the DAZN group of companies for internal administrative purposes, service development, and consolidated reporting.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred to the acquiring entity. We will ensure appropriate safeguards are in place.
• Fraud Prevention and Responsible Gambling: We may share data with organisations dedicated to fraud prevention, anti-money laundering, and responsible gambling initiatives to protect our users and maintain the integrity of our services.

DAZN Bet does not sell your personal data to third parties for their independent marketing purposes.

DAZN Bet implements robust technical and organisational measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction. Our security measures include:

• Encryption: We use Secure Socket Layer (SSL) encryption technology to protect data transmitted between your device and our servers.
• Access Controls: Access to your personal data is restricted to authorised personnel who require it to perform their job functions.
• Firewalls and Intrusion Detection: Our systems are protected by firewalls and continuously monitored for potential security breaches.
• Regular Audits: We conduct regular security audits and vulnerability assessments to identify and address potential weaknesses.
• Employee Training: All DAZN Bet employees receive regular training on data protection and security best practices.

While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we continuously work to enhance our protective measures.

Under applicable data protection laws, you have several rights regarding your personal data held by DAZN Bet:

• Right to Access: You have the right to request a copy of the personal data we hold about you.
• Right to Rectification: You can request that we correct any inaccurate or incomplete personal data.
• Right to Erasure (“Right to be Forgotten”): You may request the deletion of your personal data under certain circumstances, for example, if the data is no longer necessary for the purposes for which it was collected.
• Right to Restriction of Processing: You have the right to request that we restrict the processing of your data in certain situations, such as when you contest the accuracy of the data.
• Right to Data Portability: You can request to receive your personal data in a structured, commonly used, and machine-readable format, and to transmit that data to another controller.
• Right to Object: You have the right to object to the processing of your personal data based on legitimate interests or for direct marketing purposes.
• Right to Withdraw Consent: Where we rely on your consent for processing, you have the right to withdraw that consent at any time.
• Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority if you believe your data protection rights have been violated.

To exercise any of these rights, please contact us using the details provided in the "Contact Us" section. We will respond to your request in accordance with applicable laws.

DAZN Bet uses cookies and similar tracking technologies to enhance your experience, analyse website usage, and for marketing purposes. Cookies are small text files stored on your device when you visit our website.

• Essential Cookies: These are necessary for the website to function correctly, enabling core features like account login and transaction processing.
• Analytical/Performance Cookies: These cookies help us understand how visitors interact with our website by collecting information about pages visited, time spent on the site, and error messages. This data helps us improve our services.
• Functionality Cookies: These allow DAZN Bet to remember your preferences (e.g., language or region) and provide enhanced, more personalised features.
• Marketing/Targeting Cookies: These cookies are used to deliver advertisements more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality and your experience of the DAZN Bet website.

DAZN Bet retains your personal data only for as long as necessary to fulfil the purposes for which it was collected, including for satisfying any legal, accounting, or reporting requirements. The specific retention period depends on the type of data and the purpose of processing.

Typically, we retain account information and transaction data for a minimum of five years after your account is closed, or as required by anti-money laundering and gambling regulations. Communication records may be kept for a shorter period unless required for dispute resolution. After the retention period, your data will be securely deleted or anonymised.

As part of our operations, your personal data may be transferred to, and stored at, destinations outside of your country of residence, including countries outside the European Economic Area (EEA) that may not have the same level of data protection laws. When we transfer your data internationally, DAZN Bet takes appropriate safeguards to ensure your data receives adequate protection.

These safeguards may include relying on adequacy decisions by the European Commission, implementing Standard Contractual Clauses (SCCs) approved by the European Commission, or ensuring the recipient is certified under an approved data transfer mechanism. By using DAZN Bet, you acknowledge and agree to such transfers.

DAZN Bet services are strictly not intended for individuals under the age of 18 (or the legal age for gambling in your jurisdiction, if higher). We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal data from a child, we will take immediate steps to delete such information from our records.

If you believe that a child has provided us with personal information, please contact us immediately.

DAZN Bet may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service offerings. We will notify you of any significant changes by posting the updated policy on our website and, where appropriate, through other communication channels.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of DAZN Bet after any modifications signifies your acceptance of the updated policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or our data protection practices, please do not hesitate to contact our Data Protection Officer:

• By Email: [email protected]
• By Post: [Insert Address for Data Protection Officer, e.g., Data Protection Officer, DAZN Bet, [Our Registered Office Address]]

We are committed to addressing your inquiries promptly and transparently.