Cookie Policy

Cookies are small text files stored on your device, such as a computer, tablet, or mobile phone, when you visit a website. They contain information about your browsing activity. Cookies are widely used to make websites work efficiently, enhance user experience, and provide information to the website owners. They allow a website to recognise your device and remember certain information about your previous visits.

Cookies perform various functions. For example, they can remember your login details, your language preferences, and the items you have placed in a shopping cart. This enables a more personalised and efficient browsing experience. Without cookies, websites would treat you as a new visitor every time you navigate to a new page, making interactions like logging in or adding items to a basket much more cumbersome.

At DAZN Bet, we use cookies for several important reasons. Our primary goal is to ensure our website operates smoothly and securely, providing you with the best possible betting experience. Cookies help us understand how our users interact with DAZN Bet, allowing us to identify areas for improvement and tailor our services to your preferences. They also play a crucial role in enabling certain features and functionalities of our sportsbook.

We categorise the cookies we use into several types, each serving a specific purpose. These categories help us manage your preferences and ensure transparency regarding the data collected. We are committed to protecting your privacy and using cookies responsibly, in compliance with applicable data protection regulations.

Essential cookies, also known as strictly necessary cookies, are fundamental to the operation of the DAZN Bet website. These cookies are required to enable you to move around the website and use its core features, such as accessing secure areas, logging into your account, and processing transactions. Without these cookies, services you have requested, like placing a bet or managing your account, cannot be provided.

For instance, essential cookies remember your login status, preventing you from having to log in repeatedly as you navigate through different pages on DAZN Bet. They also help maintain the security of your session and protect against fraudulent activities. Because these cookies are vital for the website's functionality, they cannot be switched off in our systems. You can set your browser to block or alert you about these cookies, but some parts of the site may then not work correctly.

Analytics cookies collect information about how visitors use the DAZN Bet website. This includes details such as which pages are visited most often, how long users spend on each page, and if they encounter any error messages. This data is aggregated and anonymised, meaning it does not identify you personally. The insights gained from analytics cookies help us understand user behaviour patterns and improve the overall performance and design of our website.

By analysing this information, we can identify popular content, streamline navigation, and ensure that our features are easily accessible. For example, if many users are struggling to find a particular betting market, analytics cookies can highlight this issue, prompting us to make improvements. This continuous optimisation process helps DAZN Bet deliver a more intuitive and satisfying user experience.

Functional cookies allow the DAZN Bet website to remember choices you make and provide enhanced, more personalised features. These cookies can remember your username, language preference, or the region you are in. They are used to provide services you have asked for, such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and cannot track your browsing activity on other websites.

For example, if you set a specific language preference on DAZN Bet, a functional cookie will remember this choice for your next visit, so you do not have to select it again. Similarly, if you customise certain display settings, these preferences are stored to enhance your future interactions with our platform. While not strictly essential for the website's operation, functional cookies significantly improve your experience by making DAZN Bet more convenient and tailored to your needs.

Marketing and advertising cookies are used to deliver advertisements relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with our permission. They remember that you have visited DAZN Bet and this information is shared with other organisations, such as advertisers.

These cookies track your browsing habits across different websites to build a profile of your interests. This allows advertisers to show you more targeted ads both on and off the DAZN Bet platform. We use these cookies to inform our marketing strategies and ensure that our promotional efforts are effective and reach the right audience. You have the option to manage your preferences for these cookies.

In addition to the cookies DAZN Bet sets directly, we also use various third-party cookies. These cookies are set by domains other than our own website. Third-party cookies typically originate from services that we integrate into our platform, such as analytics providers, social media platforms, or advertising networks. They enable these third-party services to function correctly on our website.

For example, we might use third-party analytics cookies to gain more in-depth insights into user behaviour, or third-party advertising cookies to manage our promotional campaigns. While we carefully select our third-party partners, we do not have direct control over these cookies. We encourage you to review the cookie policies of these third parties for more information on how they use cookies. DAZN Bet ensures that any third-party integrations comply with relevant data protection standards.

The duration for which a cookie remains on your device varies depending on its type. Cookies can be broadly categorised into two main types based on their lifespan:

• Session Cookies: These are temporary cookies that remain on your device only until you close your web browser. Once you close your browser, session cookies are deleted. They are typically used for essential functions, such as remembering items in a shopping cart or maintaining your login status during a single browsing session on DAZN Bet.
• Persistent Cookies: These cookies remain on your device for a set period, which can range from a few minutes to several years, or until you manually delete them. Persistent cookies are used to remember your preferences, settings, or login details for future visits. For example, a persistent cookie might remember your language choice or keep you logged into DAZN Bet between sessions.

The specific expiry period for each cookie is determined by its purpose and the cookie provider. We regularly review our cookie usage to ensure that cookies are not retained for longer than necessary.

You have control over how cookies are used on your device. Most web browsers allow you to manage your cookie preferences through their settings. You can choose to accept all cookies, reject all cookies, or be prompted each time a website tries to set a cookie. You can also delete existing cookies from your device at any time.

Here's how you can typically manage cookies in popular browsers:

• Google Chrome: Settings > Privacy and security > Site Settings > Cookies and site data.
• Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data.
• Microsoft Edge: Settings > Privacy, search, and services > Clear browsing data > Choose what to clear.
• Apple Safari: Preferences > Privacy > Manage Website Data.

Please note that if you choose to disable or block certain cookies, particularly essential cookies, some parts of the DAZN Bet website may not function correctly, or your access to certain features may be restricted. Your experience on DAZN Bet might be less efficient and personalised. We recommend keeping cookies enabled for the best possible experience on our platform.

"Do Not Track" (DNT) is a privacy preference that users can set in their web browsers. When DNT is enabled, the browser sends a signal to websites indicating that the user does not wish to be tracked. However, there is no universally agreed-upon standard for how websites should respond to these DNT signals.

Currently, DAZN Bet does not respond to DNT signals. This means that even if you have DNT enabled in your browser, our website and third-party services may still collect information about your browsing activity. We will continue to monitor developments in DNT standards and may adjust our practices accordingly in the future. In the meantime, you can manage your cookie preferences directly through your browser settings or our cookie consent tool.

DAZN Bet may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any revisions will be posted on this page, and the "Last Updated" date at the top of the policy will be revised accordingly. We encourage you to review this Cookie Policy periodically to stay informed about how we are using cookies and protecting your privacy.

Significant changes will be communicated through a prominent notice on our website or, where appropriate, via email. Your continued use of the DAZN Bet website after any changes to this Cookie Policy will constitute your acceptance of such changes.

If you have any questions or concerns about our use of cookies or this Cookie Policy, please do not hesitate to contact us. Our customer support team is available to assist you with any queries you may have regarding your privacy and data protection on DAZN Bet.

You can reach us through the following methods:

• Email: [Insert Support Email Address Here, e.g., [email protected]]
• Live Chat: Available on our website during operational hours.
• Postal Address: [Insert General Company Postal Address if applicable, or state "via our registered office"]

We are committed to addressing your concerns promptly and transparently.